Data collection
What data do we collect from you and why?
In the section below we show the data we collect from you, for what purpose, the basis on which we may collect and process your data (the legal ground) and for how long we store it.
How do we collect your data?
Read more about when and how we collect your data.
Purposes for collecting your data
Marketing
Downloads
Type of information: First and last name, email address, professional or employment related information
Legal ground: Consent
Retention period: Upon termination of the service: 6 months
(Online and offline) events
Type of data: First and last name, email address, social media accounts, pictures and/or videorecordings, attendance
Legal ground: Consent
Retention period: Upon termination of the service: 6 months
Social media marketing and analytics
Type of data: First and last name, social media accounts and behavior, professional or employment related information, geolocation data
Legal ground: Legitimate interest
Retention period: Upon termination of the service: 6 months
Newsletter or email subscriptions
Type of data: First and last name, email address, interactions with emails, professional or employment related information, geolocation data
Legal ground: Consent
Retention period: Upon termination of the service: 6 months
Services we offer
Starting a paid project with us or buying a(n online) training or subscription
Type of data: First and last name, address, email address, phone number, IP address, social media accounts, professional or employment related information, interaction with promotions/marketing/social media, geolocation data, signature, bank account/creditcard number
Legal Ground: Executing an agreement and legal obligation
Retention period: Upon termination of services: 7 years
Joining an (online) event
Type of data: First and last name, email address, social media accounts, professional or employment related information, interaction with promotions/marketing
Legal Ground: Consent
Retention period: Upon termination of services: 6 months
Becoming a community member
Type of data: First and last name, email address, social media accounts, professional or employment related information, interaction with promotions/marketing
Legal Ground: Consent
Retention period: Upon termination of services: 6 months
Improve our business
Marketing analytics
Type of data: Usage/behavior and interaction with our website, social media and email marketing, professional or employment related background, purchases you make
Legal Ground: Consent and legitimate interest
Retention period: As long as we are in business and until withdrawal of your consent
User research (observations, interviews, workshops, surveys etc)
Type of data: First and last name, email address, pictures, video and interview recordings, usage behavior of early prototypes
Legal Ground: Consent and legitimate interest
Retention period: Upon 6 months after processing the results of the research
Purchases you make
Types of data: First and last name, email address, invoice data, professional or employment related information
Legal Ground: Consent and legitimate interest
Retention period: As long as we are in business or until you withdraw your consent
Business operations
Executing an agreement
Type of data: First and Last name, Email address, Invoice address, Bank/creditcard account number, VAT number, Chamber of Commerce number
Legal ground: Legal obligation and performance of a contract
Retention period: upon termination of a service: 7 years
Invoicing
Type of data: First and Last name, Email address, Invoice address, Bank/creditcard account number, VAT number, Chamber of Commerce number
Legal ground: Legal obligation and performance of a contract
Retention period: upon termination of a service: 7 years
Contact
Type of data: First and Last name, Email address, social media account
Legal ground: Performance of a contract or consent
Retention period: upon termination of a service: 6 months
Job application
Type of data: First and Last name, Email address, social media account, birth date, phone number, photo, CV, professional background, references
Legal ground: Consent and executing an agreement
Retention period: Up to 6 weeks after termination of the application process and a maximum of 1 year with your consent
Purposes for collecting your data
Marketing
Downloads
Type of information: First and last name, email address, professional or employment related information
Legal ground: Consent
Retention period: Upon termination of the service: 6 months
(Online and offline) events
Type of data: First and last name, email address, social media accounts, pictures and/or videorecordings, attendance
Legal ground: Consent
Retention period: Upon termination of the service: 6 months
Social media marketing and analytics
Type of data: First and last name, social media accounts and behavior, professional or employment related information, geolocation data
Legal ground: Legitimate interest
Retention period: Upon termination of the service: 6 months
Newsletter or email subscriptions
Type of data: First and last name, email address, interactions with emails, professional or employment related information, geolocation data
Legal ground: Consent
Retention period: Upon termination of the service: 6 months
Services we offer
Starting a paid project with us or buying a(n online) training or subscription
Type of data: First and last name, address, email address, phone number, IP address, social media accounts, professional or employment related information, interaction with promotions/marketing/social media, geolocation data, signature, bank account/creditcard number
Legal Ground: Executing an agreement and legal obligation
Retention period: Upon termination of services: 7 years
Joining an (online) event
Type of data: First and last name, email address, social media accounts, professional or employment related information, interaction with promotions/marketing
Legal Ground: Consent
Retention period: Upon termination of services: 6 months
Becoming a community member
Type of data: First and last name, email address, social media accounts, professional or employment related information, interaction with promotions/marketing
Legal Ground: Consent
Retention period: Upon termination of services: 6 months
Improve our business
Marketing analytics
Type of data: Usage/behavior and interaction with our website, social media and email marketing, professional or employment related background, purchases you make
Legal Ground: Consent and legitimate interest
Retention period: As long as we are in business and until withdrawal of your consent
User research (observations, interviews, workshops, surveys etc)
Type of data: First and last name, email address, pictures, video and interview recordings, usage behavior of early prototypes
Legal Ground: Consent and legitimate interest
Retention period: Upon 6 months after processing the results of the research
Purchases you make
Types of data: First and last name, email address, invoice data, professional or employment related information
Legal Ground: Consent and legitimate interest
Retention period: As long as we are in business or until you withdraw your consent
Business operations
Executing an agreement
Type of data: First and Last name, Email address, Invoice address, Bank/creditcard account number, VAT number, Chamber of Commerce number
Legal ground: Legal obligation and performance of a contract
Retention period: upon termination of a service: 7 years
Invoicing
Type of data: First and Last name, Email address, Invoice address, Bank/creditcard account number, VAT number, Chamber of Commerce number
Legal ground: Legal obligation and performance of a contract
Retention period: upon termination of a service: 7 years
Contact
Type of data: First and Last name, Email address, social media account
Legal ground: Performance of a contract or consent
Retention period: upon termination of a service: 6 months
Job application
Type of data: First and Last name, Email address, social media account, birth date, phone number, photo, CV, professional background, references
Legal ground: Consent and executing an agreement
Retention period: Up to 6 weeks after termination of the application process and a maximum of 1 year with your consent
